Social Media Marketing

Learn how to use Facebook, Twitter, Pinterest, LinkedIn, Google + and Youtube to attract attention for your products and services.

We will cover the basics of engagement to help you successfully deliver your message and help you customize a strategy that will work for your business.

We’ll examine other companies, their strategies, the way they engage on various social networks and compile all that information to help you build a social media marketing strategy.  Think of social media as a party that you host.  How will you get guests to come to your party? How will you entertain them? What will you feed them?

Social media class requirements:

• Knowledge of Basic Social Networks, i.e.: Twitter, Facebook, Google+, LinkedIn, Youtube
• If you’ve never heard of any of these, please visit this page for more details
• Do you feel comfortable setting up a facebook/linkedin/twitter/Google+ account?

What you’ll learn:

• How to use each social network appropriately and to enhance visits to your website
• Basics of engagement to help you successfully deliver your message
• How to form a strategy that will work for your businessValuable Tips and Tricks:
• WordPress Plugins to help you automatically send your newly posted blog to twitter and facebook
• All social networks require something: You, your company, your brand message, your creativity, your engagement with others, the value you deliver to others, your commitmentWe will be using WordPress tools to help you automatically post the content you’ve created on your website to social networks, and help you come up with creative ideas to engage your audience.